If you know the hotel brand 25hours, you know that this forward-looking chain is all about fun, diversity, design and casual luxury. After years of preparation, their latest property opened in Copenhagen less than a month ago. Curious to see how it looks from the inside? Keep reading!
At home in the middle of Copenhagen
Tucked away in the middle of everything; that’s how I can best describe the location of the new 25hours Hotel in Copenhagen. Although the property nestles inside a 19th century building in the heart of the Danish capital, just a few steps away from many major sights, it literally feels like stepping into a different world when you enter the glass doors sitting in an impressive facade carrying the words; “We will never grow up”. Ahh, Copenhagen has finally embraced the international hospitality scene by welcoming some of the major players in the field – for example, 25hours. Great for travellers – and great for the city’s international appeal. And without saying too much; 25hours fits hand in a glove with the stylish capital.
25hours Hotels is part of the creative hospitality company Ennismore, which is rooted in culture and community (Ennismore became part of Accor in 2021), and that’s reflected in anything from the hotel’s interior design to the staff and in-house activities. Community is key here, and the newest property in Copenhagen elegantly embraces this as well. Still, my favourite part about the hotel brand is the fact that they flirt with the romantic nostalgia of grand hotels. Once inside, you feel almost soaked in personality and authenticity. 25hours might be a chain of hotels, now operating 14 properties in Europe and Dubai, but there’s nothing chain-like about the experience. Each hotel stands out with its own unique features, being true to its roots while at the same time celebrating the cities and locations in which they’re present.
Room for everyone
The classical building now housing the Copenhagen-based hotel, once functioned as a university. The vibrant energy can still be felt in the air when you walk into the high-ceilinged lobby adorned by colourful art and tapestries. The lobby is the heart of the hotel; here, you can enjoy a cup of coffee or a drink from the bar, you can read a book (help yourself from the hotel’s vast book selection), or you can immerse yourself in confidential conversations with friends in the corners. There’s room for everything and everyone here.
Continuing through the bar/lobby area, you reach the reception with its impressive colourful art installations and a very Copenhagen-like reception staff; friendly, laid-back and helpful. Your eye catches a glimpse of the little gift shop containing cool items from local producers (sunglasses, clothing, books and more), and the vintage typewriters in front. There’s never a dull moment at 25hours.
Moving on the rooms. Ranging from small to gigantic (those are the terms used for each room), I stayed in a medium-sized room myself, which was absolutely fine for just one or two people. If you’re craving more room or traveling with children, opt for a large or extra large one. The gigantic ones are suitable for special occasions or longer stays. Decorated in true 25hours-style, each room is full of playful and fun yet functional items that make you feel right at home.
When you wake up from your beauty sleep, breakfast is calling in the city’s newest hotspot, NENI. In the evening, NENI offers Eastern Mediterranean dishes to share (their hummus is fabulous!), but in the morning, more traditional breakfast dishes are on the menu. The bright, colourful and open restaurant space invites for relaxed mornings with unlimited coffee and a newspaper at hand.
World-class cocktails and pastries
Should you feel the need of a cocktail, 25hours Hotel in Copenhagen accommodates a very special place in the basement. Boilerman Bar, it’s called, and it pretty much works like a neighbourhood speakeasy. Pop by for one of their famous highballs – stirred not shaken – and enjoy a board game before or after dinner.
If your sweet tooth is aching, I urge you to pay the in-house Café Duse a visit! I could probably write an entire post about this place alone, but instead, I’ll try to give you a recap of the highlights. This cosy café is definitely one of my favourite things about the hotel, both because it holds an interesting story and because the pastries here are quite divine.
Named after the Italian actress Eleonora Giulia Amalia Duse (born in 1858), Café Duse is the ultimate gathering point for both locals and hotel guests. A playground of the Italian pastry chef Melissa Forti – and the only patisserie in any 25hours Hotel – the café pays tribute to classic pastries and coffee but with an Italian twist. As a passionate home baker and pastry lover, my heart trembled of joy when the in-house pastry chef, Michelle, carefully explained the concept of café Duse to me, and gave an introduction to each little cake and pastry. Fill a box with tiny cakes – almost like tapas – or go for a full slice of a signature cake. It’s hard to choose.
25hours Hotel in Copenhagen is a wonderful addition to the city’s hotel scene. Functioning like a mood booster with its charismatic colours and vibrant energy, you can’t miss this place on your next trip to the city. Or, if you’re local, make it your go-to venue for business meetings and casual dates. A hotel should always function as a gateway to another world – a break from everyday life. This hotel certainly does that. I certainly can’t wait to be back soon.
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