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Resources

Introducing “Auberge”: A Bespoke Newsletter for Hospitality Professionals

hospitality marketing

Auberge means “inn” or “establishment” in French, but to me, it covers a lot more. It’s a feeling and a way of life. To check into a distinct hotel that provides you with memories for life. To meet and engage with locals and passionate people who turn your perspectives upside down. All this is the …

Business, Resources

My e-book “Storytelling for Hotels” is out!

It’s a big day for me today! The e-book I’ve been working on for months, “Storytelling for Hotels”, is finally out. Digitally, that is, because I intentionally didn’t want to publish a physical one. A few years ago, my first book, “Freelancer”, was launched in Denmark. That was a physical book, and it took a …

Resources, Travel

8 Movies That Will Spark Your Wanderlust Immediately

wanderlust movies

As I’m writing this, it’s pouring down and I’ve just spent 20 minutes gazing at picturesque travel destinations and luxury hotels on Instagram. If only one could fly away! This summer is inarguably different than most since we still can’t (or won’t) travel far and wide. While that may change in the (near) future, why …

Business, Hotels

The big hotel Q&A: 15 facts about hotels

luxury travel bloggers

Over the years, I’ve received a great deal of questions about hotels and hospitality. I love anything related to my industry, so I thought it’d be fun with a little Q&A here on the blog. Below you’ll find a curated selection of the most frequently asked questions, and I hope you’ll find them fun and …

Business, Hotels

How to create a luxurious hotel spa experience at home

how to create a home spa

I have to be honest; one of the things I’ve been craving the most since the whole world went into lockdown, is a good old-fashioned spa day! Sure, human contact and dining out is also high on the list, but nothing soothes the body, mind and soul like an afternoon of self-pampering (preferably in a …

Business

12 tips to create a luxury hotel turndown service at home

turndown service

A few days ago, I stumbled upon an Instagram post by Four Seasons Hotel in Washington. They shared some golden tips from their housekeeping department – tips I’m hereby passing on to you. If you’d like to know how to create a genuine turndown service in the comfort of your own home, keep on reading! In …

Green Travel, Resources

Make it local: a new way to think (hospitality) business

hospitality marketing

One thing is certain: when everything is unsure, anything can happen! I choose to see this as a good thing, especially during these challenging Covid-19 times! In this B2B post, I’m addressing what hotels can do to survive the current crisis – and even thrive afterwards. The keyword is ‘local’, and it’s not only great for …

Resources

5 ways to support the hospitality industry during Covid-19

the weinmeister hotel berlin

It’s a fact. Most industries are already suffering from the outbreak of Covid-19 – and especially the hospitality industry is hit hard. Many hotels and restaurants will close its doors before the end of the year, while others might just barely survive. As a consumer, there are ways in which you can support the industry, …

Business, Resources

How to embrace digitalization in the hotel industry

digitalization hospitality

It’s a buzzword of our time, digitalization. And it seems like every company out there has to embrace it as part of their culture to stay on track and have a smooth sail into the future. But what does it actually mean to embrace digitalization in hospitality, or more specifically, in hotels? In hospitality, the …