Branding tips, tricks and guides for hospitality entrepreneurs and freelancers.
The future is happening now. With hotels becoming increasingly digital and facing a new generation of travellers, it’s time to dive into some of the most dominant trends in the hospitality industry these years. In this post, I’m highlighting 8 of them. 1. Customization We’ll see a lot more customizing of experiences based on guest …
It’s safe to say that without a proper brand strategy, your creative team will be lost, and you’ll loose brand consistency and thereby limit your overall credibility. With a proper brand strategy in hand, your business can grow and thrive in a crowded market – and isn’t that what we all want? In this post, …
Business branding is the process of giving life to your brand. Whether you’re selling skincare or fashion, run a hotel or a restaurant, branding is an essential part of positioning yourself on the market, standing out and attracting clients. Branding is simply a way of identifying your business – and creating a pretty logo or …
This post is perfect for you if: You’re working with hospitality marketing You’re the owner of a hotel who has a great story to tell! You’re interested in marketing trends and branding You’d like to get to know the concept of ‘storytelling’ better Storytelling as a branding tool With the massive amount of content being …
