In this section, you’ll find posts and resources on topics such as entrepreneurship, marketing and branding.
After a year of drought in the travel industry, there are many speculations as to how this year will actually unfold. Will 2021 be the year where travel makes a big comeback? Or will we take it slow and stay close to home? While it’s impossible to predict the future, I’d like to share my …
Auberge means “inn” or “establishment” in French, but to me, it covers a lot more. It’s a feeling and a way of life. To check into a distinct hotel that provides you with memories for life. To meet and engage with locals and passionate people who turn your perspectives upside down. All this is the …
It’s a big day for me today! The e-book I’ve been working on for months, “Storytelling for Hotels”, is finally out. Digitally, that is, because I intentionally didn’t want to publish a physical one. A few years ago, my first book, “Freelancer”, was launched in Denmark. That was a physical book, and it took a …
As I’m writing this, it’s pouring down and I’ve just spent 20 minutes gazing at picturesque travel destinations and luxury hotels on Instagram. If only one could fly away! This summer is inarguably different than most since we still can’t (or won’t) travel far and wide. While that may change in the (near) future, why …
Over the years, I’ve received a great deal of questions about hotels and hospitality. I love anything related to my industry, so I thought it’d be fun with a little Q&A here on the blog. Below you’ll find a curated selection of the most frequently asked questions, and I hope you’ll find them fun and …
I have to be honest; one of the things I’ve been craving the most since the whole world went into lockdown, is a good old-fashioned spa day! Sure, human contact and dining out is also high on the list, but nothing soothes the body, mind and soul like an afternoon of self-pampering (preferably in a …
A few days ago, I stumbled upon an Instagram post by Four Seasons Hotel in Washington. They shared some golden tips from their housekeeping department – tips I’m hereby passing on to you. If you’d like to know how to create a genuine turndown service in the comfort of your own home, keep on reading! In …
One thing is certain: when everything is unsure, anything can happen! I choose to see this as a good thing, especially during these challenging Covid-19 times! In this B2B post, I’m addressing what hotels can do to survive the current crisis – and even thrive afterwards. The keyword is ‘local’, and it’s not only great for …
It’s a fact. Most industries are already suffering from the outbreak of Covid-19 – and especially the hospitality industry is hit hard. Many hotels and restaurants will close its doors before the end of the year, while others might just barely survive. As a consumer, there are ways in which you can support the industry, …
It’s a buzzword of our time, digitalization. And it seems like every company out there has to embrace it as part of their culture to stay on track and have a smooth sail into the future. But what does it actually mean to embrace digitalization in hospitality, or more specifically, in hotels? In hospitality, the …
